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Is Google A Bully?

ast week, Matt Cutts set the Internet aflame when he announced on Twitter that a “large guest blog network” was penalized. He didn’t even mention the […]

Why Case Studies Make Powerful Stories

o matter what kind of business you’re in, case studies present a unique opportunity for you to tell your story. They are powerful storytelling formats because […]

The 7 Immutable Laws For Writing Blog Post Titles

efore you write word one of your blog post, you should craft a great blog post title, one that guarantees your target audience will click a […]

6 Reasons Lawyers Need A Ghostwriter

hostwriters are not created equal. Nor are lawyers. You can find good ones and incompetent ones, sometimes under the same roof. But both types of professionals […]