Authority content is any content designed to position a person or a business as the ultimate authority in their niche. To be regarded as an authority […]
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Happy New Year! Welcome to the first blog post of 2019. Infographics have become a popular way to tell a story in a visual way with […]
recent article at Tearsheet briefly discusses the content marketing strategy for the online lending platform Bond Street. Content marketing is not something I hear people in […]
In 2004, Google introduced a new project wherein the company scanned books at public libraries and indexed them in the search engines. Some authors didn’t like […]